Method of generating a visual design
DCFirst Claim
1. A method of generating a representation of a visual design comprising:
- storing data defining a plurality of visual design elements;
storing data defining a plurality of predetermined design parameters;
selecting one of a plurality of predetermined visual design applications, wherein each one of said plurality of predetermined visual design applications is associated with one or more of said plurality of predetermined design parameters;
selecting at least one visual design element for inclusion in the visual design;
generating a visual design utilizing the selected visual design element, the size and position of the element in the visual design being determined by the predetermined design parameters associated with the selected design application; and
generating a representation of the visual design.
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Litigations
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Accused Products
Abstract
The invention relates to a method of generating a representation of a visual design. The visual design could be applied to advertising material, signage, letterheads or packaging, for example, where it is important to maintain a consistent identity from one application to the next. The method includes storing data defining a number of visual design elements such as logos, graphics or other images, as well as text elements including predetermined words and phrases. Predetermined design parameters for different design applications are also stored. These parameters, together with user-entered variables within a permitted range adjust the relative size of each element and the juxtaposition of the elements in the final design. The result is designs which are consistent in the impression which they create to a viewer, even when applied to widely differing articles. The finished visual design may be displayed on a screen for viewing, and will then be printed in a hard-copy form as final artwork.
39 Citations
20 Claims
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1. A method of generating a representation of a visual design comprising:
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storing data defining a plurality of visual design elements; storing data defining a plurality of predetermined design parameters; selecting one of a plurality of predetermined visual design applications, wherein each one of said plurality of predetermined visual design applications is associated with one or more of said plurality of predetermined design parameters; selecting at least one visual design element for inclusion in the visual design; generating a visual design utilizing the selected visual design element, the size and position of the element in the visual design being determined by the predetermined design parameters associated with the selected design application; and generating a representation of the visual design. - View Dependent Claims (2, 3, 4, 5, 6, 7, 9, 10, 12, 13)
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8. A method for generating a representation of a visual design according to claim wherein the visual design elements include logos, logotypes, graphics or other images, and wording in predetermined fonts.
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11. A method for generating a representation of a visual design according to claim including generating a display of the visual design on a video display unit or another display for viewing.
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14. A method of generating a representation of a visual design comprising:
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storing data defining a plurality of visual design elements; storing data defining a plurality of predetermined design parameters; selecting one of a plurality of predetermined visual design applications, wherein each one of said plurality of predetermined visual design applications is associated with one or more of said plurality of predetermined design parameters; selecting at least one of said plurality of visual design elements for inclusion in the visual design; generating a visual design utilizing the selected visual design element, the size and of each visual design element being adjusted relative to the visual design based on the selected design application; and generating a representation of the visual design. - View Dependent Claims (15, 16, 17, 18, 19, 20)
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Specification