System and method to communicate targeted information
DCFirst Claim
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1. A system for enjoying advanced media content, comprising:
- an automobile configured to communicatively couple with a wireless portable media device;
a bus line at least partially routed behind a console of the automobile, the bus line having a first terminal end communicatively coupled to a media system of the automobile;
a non-circular physical interface attached at a second terminal end of the bus line and located such that the non-circular physical interface is accessible to an occupant of the automobile and facilitates a coupling of the wireless portable media device to the bus line;
the non-circular physical interface comprising at least a first conductive element and a second conductive element, wherein the first conductive element is operable to communicate data from the wireless portable media device to the bus line and the second conductive element is operable to communicate a recharging power from the automobile to the wireless portable media device to facilitate a recharging of a battery within the wireless portable media device;
a local area wireless communication module affixed to the automobile, the local area wireless communication module operable to utilize an asynchronous channel of a localized communications signaling network to receive a streaming delivery of audio information output from the wireless portable media device;
a processor affixed to the automobile and communicatively coupled to the local area wireless communication module;
a memory system; and
a set of instructions stored in the memory system that are operable when executed by the processor to pair the local area wireless communication module with the wireless portable media device such that the wireless portable media device can communicate the streaming delivery to the local area wireless communication module via the asynchronous channel.
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Abstract
A method for targeted advertising is disclosed. The method includes accessing at least one piece of demographic information associated with a user of a portable device, selecting an advertisement to be delivered to the user based at least in part on the demographic information, and initiating communication of a version of the advertisement configured for presentation at the portable device.
23 Citations
20 Claims
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1. A system for enjoying advanced media content, comprising:
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an automobile configured to communicatively couple with a wireless portable media device; a bus line at least partially routed behind a console of the automobile, the bus line having a first terminal end communicatively coupled to a media system of the automobile; a non-circular physical interface attached at a second terminal end of the bus line and located such that the non-circular physical interface is accessible to an occupant of the automobile and facilitates a coupling of the wireless portable media device to the bus line; the non-circular physical interface comprising at least a first conductive element and a second conductive element, wherein the first conductive element is operable to communicate data from the wireless portable media device to the bus line and the second conductive element is operable to communicate a recharging power from the automobile to the wireless portable media device to facilitate a recharging of a battery within the wireless portable media device; a local area wireless communication module affixed to the automobile, the local area wireless communication module operable to utilize an asynchronous channel of a localized communications signaling network to receive a streaming delivery of audio information output from the wireless portable media device; a processor affixed to the automobile and communicatively coupled to the local area wireless communication module; a memory system; and a set of instructions stored in the memory system that are operable when executed by the processor to pair the local area wireless communication module with the wireless portable media device such that the wireless portable media device can communicate the streaming delivery to the local area wireless communication module via the asynchronous channel. - View Dependent Claims (2, 3, 4, 5, 6)
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7. A system for enjoying advanced media content, comprising:
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an automobile; a bus line at least partially routed behind a console of the automobile, the bus line having a first terminal end communicatively coupled to a media system of the automobile; a non-circular physical interface attached at a second terminal end of the bus line and located such that the non-circular physical interface is accessible to an occupant of the automobile and facilitates a coupling of a portable media device to the bus line, the non-circular physical interface comprising at least a first conductive element and a second conductive element, wherein the first conductive element is operable to communicate data from the portable media device to the bus line and the second conductive element is operable to communicate a recharging power from the automobile to the portable media device to facilitate a recharging of a battery within the portable media device; a local area wireless communication module affixed to the automobile, the local area wireless communication module operable to utilize an asynchronous channel of a localized communications signaling network to receive at least a portion of a media stream; a processor affixed to the automobile and communicatively coupled to the wireless communication module; a memory system; and a set of instructions stored in the memory system that are operable when executed by the processor to pair the local area wireless communication module with the portable media device. - View Dependent Claims (8, 9, 10, 11, 12, 13, 14)
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15. A system for communicating advanced media content, comprising:
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an automobile configured to communicatively couple with a portable media device; a bus line having a first terminal end, the bus line at least partially routed behind a console of the automobile, wherein the first terminal end is configured to communicatively couple to a media system component of the automobile; and a non-circular physical interface attached at a second terminal end of the bus line and located such that the non-circular physical interface is accessible to an occupant of the automobile and facilitates a communicative coupling of the portable media device to the bus line; the non-circular physical interface comprising at least a first conductive element and a second conductive element, wherein the first conductive element is operable to communicate data from the portable media device to the bus line and the second conductive element is operable to communicate power from the automobile to recharge a rechargeable battery of the portable media device. - View Dependent Claims (16, 17, 18, 19, 20)
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Specification